Billions of video views take place on YouTube every day. Is your brand capturing any of this traffic? Columnist Jim Yu explains how to optimize your videos for maximum exposure.

The post Video Optimization: Do Not Underestimate The Power Of YouTube appeared first on Search Engine Land.

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Source: SEO

Today, Amazon is opening a physical bookstore in Seattle’s University Village. Meanwhile, across the country, Google has reportedly decided not to open a planned stand-alone retail space on Greene Street in SoHo. In addition to selling books, Amazon’s retail store will allow users to…

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The recent debate around ad blocking, sparked by the release of Apple’s iOS 9, shows the need for a renewed focus on the mobile user experience with ads. Columnist and agency owner Pauline Jakober weighs in.

The post Ad Blocking: Where Do We Go From Here? A PPC Agency View appeared first on Search…

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Source: SEO