Clickagy: One way to slurp up the big data in your sector.

Get data-driven and adaptive in your online strategies

Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, educators, Web publishers.

Chris AbrahamIf you’re here visiting from a global Fortune 500 company, you may already know some of the online marketing tools outlined below because, until now, only enterprises could afford to innovate and integrate the sort of services and application development required to go from the standard WordPress + Google AnalyticsGoogle AdWords + MailChimp + Facebook set-up that most SMBs are rocking for their web presence and online marketing.

Adaptive websites

robotic-29431_1280I thought I was pretty clever when I realized that you can use regular expressions (regex) to do global search and replace across an entire website with either direct access to your back-end relational database or via a convenient plugin. Before that, we did it all by hand, which is pretty crazy since most websites currently running even the smallest company brand is database-backed! Even the freebie open source MySQL is actually capable of amazing things. So, there are amazing things you can do with just the set-up you probably already have running your WordPress, Drupal, Joomla, and even your Plone site.Continue reading