Gboard, a new keyword for iOS was launched today by Google to enable searching directly in your iOS keyboard – without leaving the app.

The post Google launches iOS keyboard that lets you search in any app & more appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Source: SEO

Aside from technical metrics related to web page authority, what factors should be used to inform your link building efforts? Columnist Andrew Dennis shares his ideas and those of other industry experts.

The post Beyond authority: guiding metrics for lasting links appeared first on Search Engine…

Please visit Search Engine Land for the full article.


Source: SEO

SEO spend has been steadily growing since the early days of search engines, but is there an end in sight? Columnist Jayson DeMers looks at what factors might impact the growth of SEO in the near future.

The post The SEO industry is worth $65 billion; will it ever stop growing? appeared first on…

Please visit Search Engine Land for the full article.


Source: SEO

When it comes to digital marketing, SEO and PR go together like peanut butter and jelly. Columnist Erin Everhart explains how these two teams can combine forces to benefit each other and the business as a whole.

The post 5 ways SEO and PR should be working together appeared first on Search Engine…

Please visit Search Engine Land for the full article.


Source: SEO

Google is now showing extended featured snippets for some queries, which should not surprise anyone.

The post Google featured snippets now with related topics, extending the information in those snippets appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Source: SEO

Need to get rid of problematic or unnatural backlinks and not sure where to begin? In this helpful how-to, columnist Dave Davies outlines his process for performing a manual backlink audit.

The post Performing a manual backlink audit, step by step appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Source: SEO

If you’re looking for advanced social media marketing tactics that the pros are using to drive results, SocialPro is your go-to event. Whether you’re an in-house marketer or work at an agency, you’ll learn earned, owned and paid social media marketing tactics and strategies. See the agenda! Get…

Please visit Search Engine Land for the full article.


Source: SEO